Hi, I am Kevin Wee 黃克文. I have been practicing data analytics since 2013 and visualization (proactively) since 2019. I love the visualization of all sorts: DataViz, InfoViz, SciViz, BioViz … you name it!

Doctor in Digital Media Evaluation

I am always fascinated by how people from various backgrounds perceive and, more importantly, misperceive information from visual representations. I have a Ph.D. in digital media evaluation from Purdue University (Department of Chemistry, Chemical Education division). For my dissertation research, I developed a Tableau-based visual analytics methodology to examine how the content and design of scientific media (e.g., biomedical animations) may affect the target audience’s perceptions.

Graphing > DataViz > Visual Analytics

As a former molecular biologist, I was familiar with graphing as part of the standard scientific data analytics procedure. However, I did not fully appreciate the practice until I was introduced to Data Visualization (DataViz) at the 2017 Gordon Research Conference: Visualization in Science and Education. I have been fascinated by the intricacy of DataViz and the communities of practice ever since!

I came across Tableau software in 2019 while searching for a non-coding, easy-to-use DataViz tool for my doctoral work. I have been using the software creatively beyond research projects, including participating in datafam community challenges, such as Makeover Monday and Back 2 Viz Basics. I love designing vizzes that present meaningful stories to readers! The quality of my community challenge vizzes was recognized by Tableau, and I was chosen as one of the Tableau Public Featured Authors in 2020 (see post).

I started incorporating Figma in my visualization practice in early 2020. I have been exploring innovative ways to leverage both Figma and Tableau as a DataViz power combo. I have presented on this topic several times, including in a virtual Tableau User Group (TUG) workshop entitled Tableau x Figma: How to Create Modern Dashboard Background Images via Figma?

Accomplishment Highlights

I am passionate about sharing my DataViz work and knowledge with the DataViz communities via my vizzes or social media posts. My passion has brought me many recognitions from Tableau; for instance, my vizzes have been featured on the weekly DataFam RoundUp blogs, and I have been invited to present at TUG meetings as a guest speaker. I was chosen by Tableau as a Tableau Public Ambassador (2022 – present, certification and news) and a Tableau Visionary (2024 – present, see certification and news), enabling me to contribute to the communities on a bigger platform!

I spoke at the 2023 Tableau Conference (#data23) on the Creative Use of Images in Dashboard Design. The session has been well-received (with 314+ attendees over 200 seats). I also received the “Biggest Growth” Vizzies Award at the conference, recognizing my effort in experimenting with innovative DataViz design and sharing my knowledge with the DataFam community. More of my Tableau accolades can be found here.

I work at Discover Financial Services as the lead business intelligence (BI) analyst for the Credit BI team. With my expertise in visualization, data analytics, Tableau, and Figma, I help internal partners make data-informed business decisions. I also provide Tableau training and consulting to analysts across different teams.


Social Media

You’re welcome to follow my visualization works via the following social media platforms:

I speak English, Mandarin, Cantonese (and many more). So feel free to communicate in any of these languages that are most convenient for you!